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Fully connected: how to get developing countries online

Did you know it's World Telecommunication & Information Society day (WTISD) today? Probably not. And as it might sound boring, it's actually very exciting. Right now 56% of the world population has access to the Internet. This means that more than 4 billion people, over half of the world’s population, are without any internet connection. […]


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Did you know it's World Telecommunication & Information Society day (WTISD) today? Probably not. And as it might sound boring, it's actually very exciting. Right now 56% of the world population has access to the Internet. This means that more than 4 billion people, over half of the world’s population, are without any internet connection. The growth potential is huge. A fully connected world is not just a noble cause, but also the dream of every marketer and tech-company. Which means companies like Google, Facebook and SpaceX are jumping right in.





Elon
Musk's space internet





Serial entrepreneur
Elon Musk does more than build electric cars. He also wants to start an
internet revolution. In space that is. Starlink, scheduled to be completed in
2027, wants to bring bring high-speed internet to the masses via 12,000
satellites. Imagine: constant, global internet coverage in every corner of the
planet: from the jungle to the North pole. This project could shake up the
entire industry. The launch of the first satellites is scheduled for next week.





Facebook
suffers setbacks





Facebook's co-founder
Mark Zuckerberg also wants to connect the whole world to the internet.
According to Zuckerberg, everyone should be entitled to free basic internet
service. But from the start, critics called his effort a scheme by Facebook to
get new users. Moreover the ambitious project    called Internet.org – suffered major
setbacks over the past years. In 2016 a SpaceX rocket – yes from Elon Musk –
exploded in Florida, destroying a satellite Facebook was planning to use to
offer Internet access in Africa. Time for a new plan: in 2017 Zuckerberg
invested in solar powered drones. But also the drone project suffered several
setbacks when a test flight ended with a crash landing and a broken wing. Now
he's focusing on connecting the third world via local internet providers.





Google:
internet-by-balloon





Internet balloons? Oh
yes. With project Loon Google launches a network of stratospheric balloons
designed to bring Internet connectivity to rural and remote communities
worldwide. The balloons travel on the edge of space and are designed to endure
the harsh conditions. Smart algorithms ensure that the balloons stay in place.
Google understands that you need partners to succeed. Therefore the company has
joined forces with a company that will provide telecommunication in the
stratosphere. The forecast for Loon looks good, as Softbank just invested $125
million in the project.





Internet
changed the data industry





It's needless to say that Internet has changed the data industry as well. In the good old days business data was delivered on a cassette. When you needed a database for a direct mail campaign, we put the data on tape and sent it to you via the postage company. One of our (older) colleagues can even remember that he had to hop on the train to deliver the data to a client for an urgent campaign. Today it's much easier. Because of email of course, but also because most of the databases around the world are standardized and connected now. With just one click you can contact 287 million companies coming from 100+ local chamber of commerces and thousands other local directories and sources. The data is delivered in blink of an eye with email. Or more safely via an FTP server. Or you can even access data in real time via an API.





Culled from https://bolddata.nl/en/


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